So, a link to the books by both presidential candidates via Books on the Nightstand.
And I’m reading Tribes, by Seth Godin. The most recent book on business by renowned marketing guru, Godin, this book is probably one of the most interesting yet. Its thesis is that anyone can be a leader and the book encourages it.
Amazon.com writes, “Short on pages but long on repetition, this newest book by Godin (Purple Cow) argues that lasting and substantive change can be best effected by a tribe: a group of people connected to each other, to a leader and to an idea. Smart innovators find or assemble a movement of similarly minded individuals and get the tribe excited by a new product, service or message, often via the Internet (consider, for example, the popularity of the Obama campaign, Facebook or Twitter). Tribes, Godin says, can be within or outside a corporation, and almost everyone can be a leader; most are kept from realizing their potential by fear of criticism and fear of being wrong. The book’s helpful nuggets are buried beneath esoteric case studies and multiple reiterations: we can be leaders if we want, tribes are the way of the future and change is good.”
Not everyone will become a leader, but the book is worth a read, I think. I’m reading right now.
Happy weekend all. I’m on vacation!
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